When it comes to delivering high-impact corporate events in Charlotte, NC, AV production is the difference between average and unforgettable. At Crescent Event Productions, we specialize in transforming spaces through tailored audiovisual strategies that solve real-world challenges and exceed client expectations. This case study showcases how our team turned a complex venue into a seamless, brand-aligned experience for a regional tech conference.
The Challenge: A Large, Unfamiliar Venue with Limited Infrastructure
Our client, a regional software company, was hosting a two-day innovation summit for 300+ attendees at a newly opened event space in Charlotte, NC. While the venue offered an open floor plan and stylish aesthetics, it lacked the AV infrastructure needed for high-quality presentations, multi-room sessions, and live-streaming capabilities.
Complicating matters:
- No in-house lighting or projection system
- Poor acoustic layout
- Tight install and strike timeline
- Brand visuals and motion graphics had to be displayed across multiple zones simultaneously
Crescent Events’ Solution
We began with a full site audit, identifying pain points and planning for seamless AV integration that wouldn’t compromise the venue’s design. Our customized solution included:
1. Modular Audio System Deployment
We used line array speaker systems and digital mixers to manage sound across main stage, breakout rooms, and networking zones. Wireless mics and in-ear monitoring gave presenters full mobility.
2. Multi-Screen Video Distribution
Three 4K projectors and two large LED displays were installed strategically to ensure visibility from every angle. All visuals were synced with precision using a centralized control hub.
3. Stage & Lighting Design
We built a modular stage with programmable LED uplighting that could shift mood between panels, keynotes, and networking. Custom color schemes were tied to brand elements throughout.
4. Live-Stream & Remote Management
Our remote video switcher enabled a hybrid experience, allowing remote attendees to tune in while on-site production ran seamlessly. Multiple camera angles and branded overlays added a polished touch.
The Result: A Seamless Experience and a Delighted Client
The summit was executed flawlessly. Here’s what the client had to say:
“Crescent Event Productions didn’t just deliver AV—they helped us own the room. Every detail was smooth, sharp, and on-brand.”
Key results:
- Zero technical interruptions during 14+ presentations
- 200+ remote viewers via live stream
- Positive feedback from 94% of attendees (via post-event survey)
- The client has already booked Crescent for their next annual summit
AV Expertise That Drives Results in Charlotte, NC
At Crescent Event Productions, we don’t just set up gear—we design environments that empower communication, elevate branding, and deliver lasting impressions. Whether it’s a high-stakes presentation or a multi-day conference, we bring expert AV solutions to Charlotte, NC, and beyond.
Need a reliable partner for your next corporate event?
Let’s talk about how Crescent can transform your venue and elevate your message.
